NIKE GLOBAL FOOTBALL
For over three years I worked closely with Nike Football to help revitalize their web experience from top to bottom. This included their introductory pages, boot-specific silo pages, and any Football related content.
Beyond the constant design refinements, I was also responsible for the final production of all of Global Football's digital assets. The work you're about to see is a small fraction of what I completed during my time with one of the wildest categories in all of Nike.
DESIGN NOTE:
There is a little Lorem Ipsum in this – I really wish I had captured the final live launch.
MY ROLE:
DESIGN PRODUCTION & WEB DESIGN
CREATIVE DIRECTION
Creative Director: Joshua Moore. Collaboration: Ryan Mendes
THE BOOTROOM
Designed to help an FOT (Football Obsessed Teen) compare the four families of Nike Soccer boots, this page helps them to shop and compare Nike boots, learn and obsess about specific boots, and discover other football-related content.
MY ROLE
Designed from scratch from top to bottom while staying true to Nike's brand guidelines.
CREATIVE DIRECTION
Nike Brand - Digital. Creative Director: Joshua Moore. Collaboration: Ryan Mendes
BOOT FAMILY TEMPLATE
Most users land on individual boot pages via google search or by searching Nike.com directly. These pages were designed with four goals in mind: to showcase the latest colorway; to promote the Nike Sponsored athlete wearing the featured boot; to help the user obsess over the technological benefits of the boot; and most importantly, to be totally shoppable at any moment.
MY ROLE
Designed from scratch from top to bottom while staying true to Nike's brand guidelines.
CREATIVE DIRECTION
Nike Brand - Digital. Creative Director: Joshua Moore. Collaboration: Ryan Mendes.
NIKE TECH CRAFT BOOTS
WOLF PACK
NIKE ID • P1 ASSETS
RADIATION FLARE
CHAMPION'S LEAGUE
RISING HEAT
CRISTIANO RONALDO'S CR7 BOOT
HIGHLIGHT PACK
NEON WHITE
MORE NIKE DESIGN & BRANDING
